BytePlus, a subsidiary of ByteDance, has joined forces with Mysten Labs to incorporate their recommendation solutions and augmented reality technologies into the Sui blockchain.
Sui was chosen by BytePlus for its strong support of gaming and social applications, offering features like zero-knowledge proofs for user authentication and sponsored transactions to streamline user access.
BytePlus specializes in services such as content distribution networks, personalization solutions, user engagement tools, and data analysis. These services will now be accessible to developers on the Sui (SUI) platform, empowering them to develop innovative applications.
Developers can leverage services like BytePlus Recommend for crafting personalized user experiences and BytePlus Effects, which provides a wide range of stickers and effects for video applications. When combined with Sui’s focus on non-fungible tokens (NFTs), these services are expected to pave the way for new social applications.
In the wake of this collaboration, the Sui blockchain has experienced significant growth. According to CoinGecko, SUI is currently trading at $1.26, marking a 5.4% increase in the last 24 hours, with a total market capitalization of around $1.63 billion.
With the looming threat of a potential ban on TikTok, ByteDance’s popular social media platform, the opportunity to offer these services on a decentralized network could prove to be invaluable.
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BytePlus and Mysten Labs collaborate to incorporate Sui blockchain technology
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