Nexo has revealed a new partnership with The Tie to enrich its platform with real-time analytics for users.
This integration enables Nexo users to access a range of indicators, including X (formerly Twitter) statistics, on-chain activity, gas fees, ownership distribution, and detailed asset descriptions. The move reflects Nexo’s mission to democratize data access and enhance the trading experience for its users.
Elitsa Taskova, Nexo’s Chief Product Officer, stressed the significance of providing users with tools to comprehend market dynamics, considering the $4.29 trillion trading volume on centralized exchanges in the first quarter of 2024.
“This integration delivers top-tier analytics to retail users, emphasizing the importance of displaying data in a user-friendly manner for all investors. User experience (UX) is our specialty – Nexo’s integration ensures that analytics data is always accessible, clear, and clutter-free. It’s not just accessible but also understandable and practical,” Taskova shared with crypto.news.
Taskova also highlighted the necessity for timely and integrated data in the cryptocurrency market, pointing out that users often encounter delays in decision-making due to reliance on slower, traditional sentiment analysis methods. She emphasized the importance of offering up-to-date data seamlessly integrated into the trading environment, focusing on the fast-paced, social nature of web3 information.
Joshua Frank, CEO of The Tie, remarked, “We commend Nexo’s vision of incorporating The Tie’s tools to create a personalized trading experience for investors.”
This integration enhances Nexo’s offerings and strengthens its Loyalty program as part of the company’s dedication to innovation and enhancement. The collaboration stems from the partnership between Nexo and The Tie, which has been part of Nexo Ventures’ portfolio since March 2022.
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