Gemba, a pioneering virtual reality software company known for providing VR training to major brands such as Nike and Carlsberg, has recently secured $18 million in a Series A funding round led by Parkway Venture Capital. This investment has now valued the company at $60 million.
The primary objective of this funding is to enable Gemba to expand its operations into Europe, the Middle East, Africa, and North America. Gemba has established itself as a leader in virtual reality education and training services, having worked with prominent companies like AstraZeneca, Nike, and Carlsberg to deliver immersive training experiences through VR headsets.
Gemba’s CEO, Nathan Robinson, emphasized the company’s role in addressing the challenges faced by transformative leaders seeking to provide their workforce with effective and affordable training solutions. Parkway Venture Capital’s Co-founder and General Partner, Jesse Coors-Blankenship, expressed enthusiasm about adding Gemba to their portfolio of cutting-edge technologies.
Gemba’s training programs are priced at around $7,250 per session, making them a premium offering for organizations looking to host masterclasses. For larger teams, an enterprise subscription is available for $120,000 per year, with costs scaling up to $1.2 million for extensive deployments.
With a track record of serving over 4,000 executives, Gemba’s expertise in augmented reality training has been demonstrated through successful projects like the Aptiv workforce training program, which provided cost-effective and comprehensive training for a leading automotive supplier.
The $18 million funding round for Gemba is just one example of the significant investments pouring into the development of cutting-edge VR technologies. In 2022, companies like Animoca Brands, HSBC, Qualcomm, and Invesco have been instrumental in channeling funds towards the next generation of VR ventures. Be sure to follow us on Google News for more updates.