Company to enhance user data access through analytics platform

Nexo has announced a partnership with The Tie to enrich its platform with real-time analytics for its users.
This integration enables Nexo users to access a range of indicators, such as X (formerly Twitter) statistics, on-chain activity, gas fees, ownership distribution, and detailed asset descriptions. This move aligns with Nexo’s mission of democratizing data access and enhancing the trading experience for its users.
Elitsa Taskova, Nexo’s Chief Product Officer, stressed the significance of providing users with tools to comprehend market dynamics, especially considering the $4.29 trillion trading volume on centralized exchanges in the first quarter of 2024.
“This integration brings institutional-grade analytics to retail users, making it essential to present data in a user-friendly manner for all investors. User experience (UX) is our strength – Nexo’s integration ensures that analytics data is always easily accessible, clear, and clutter-free. It is not only accessible but also comprehensible and practical,” Taskova shared with crypto.news.
Taskova also underscored the importance of timely and integrated data in the cryptocurrency market, highlighting that users often experience delays in decision-making due to reliance on slower, traditional sentiment analysis methods. She emphasized the need for providing real-time data seamlessly integrated into the trading environment, focusing on the rapid, social aspect of web3 information.
Joshua Frank, CEO of The Tie, expressed his appreciation for Nexo’s vision in incorporating The Tie’s tools to create a tailored trading experience for investors.
This integration enhances Nexo’s offerings and strengthens its Loyalty program as part of the company’s dedication to innovation and enhancement. The collaboration stems from the partnership between Nexo and The Tie, which has been part of Nexo Ventures’ portfolio since March 2022.
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